
Applications open 25 August 2026
In today's continuously changing world, with its tipping points, AI and endless possibilities, it's time we re-connect with the abilities we already have to navigate uncertainty and flourish, abilities we've been untraining for a long time. Intuition is fundamental to our intelligence, not a soft skill, a lucky guess or another word for impulse, bias or wishful thinking. It deserves the attention we've stopped giving it.
A pattern is emerging in 2026 leadership research:
the more AI takes over analysis and execution, the less confident some leaders feel in their own judgement, not more. They make good decisions and then struggle to say why. That is not a data problem. It is an underused capacity, and it is trainable.
InnSæi® is Hrund Gunnsteinsdóttir's trademarked leadership methodology, rigorous and evidence-based, built over two decades of research and practice. It is not the Icelandic dictionary word for intuition, though it takes its name and inspiration from it. InnSæi® helps us reframe what we now know about intuition and intelligence from both science and practice. Few of us were trained to sense what's emerging before we can even name it. It's an ability we all have, and in most of us, it's badly underused.
You sense the age of AI is asking something different of you, and you want to build the capacities that meet it.
You're navigating a significant life or professional transition.
You know what you need to do, but you don't trust it enough to act.
You've gotten so good at analysing and accumulating information that you've stopped listening to what you already know.
You're managing everyone's decisions except the one that's actually yours to make.
You want to understand yourself well enough that it changes how you show up, at work and at home
You're playing small in exactly the place where you have the most to offer.
You want to grow into your full potential, but can't yet see how.
You feel disconnected from yourself.
The InnSæi® Signature Course teaches you how to build the self-awareness that will have positive impact on your personal and professional life. You build your IQ, EQ and BQ (body quotient).
'Leadership from within' is about building a strong inner compass.
A strong inner compass is grounded in a well honed intuition.
A well honed intuition is reliable and authentic.
A reliable intuition translates into stronger agency, better relationships,
more courage and creativity, and an ability to discern the right signals from the noise.
The InnSæi® Signature Course
3 modules across 3 layers of the framework
You learn to:
Recognise patterns early
Detect subtle shifts and weak signals
Access insight beyond linear analysis
Understand how intuition is formed and develops over time
Read your whole body intelligence for the right signals
= This is how you anticipate, initiate, and co-create the future, not just react.
You learn to:
Discern intuition from fear, bias and wishful thinking.
Create headspace and reduce cognitive overload
Build clarity and make intuition reliable
Recognise internal noise vs. real signals.
Build metacognition,
self-awareness and authenticity
Know when to use intuition and when not
= This is what turns intuition into a precise and reliable capability, not guesswork.
You learn to:
Navigate with a strong inner compass and act with alignment.
Integrate intuition with analysis, data and reason.
Combine and harness InnSæi®'s two rhythms:
Intuition (fast, non-linear, unconscious)
Analysis (slow, structured)
Make decisions that are both strategic and deeply aligned
= This is where you harness the two rhythms and InnSæi® becomes a life and leadership practice.
27 keys to intuition, small transformational steps you apply in everyday life and work.
Proven methods - the science-based, handpicked, exact tools, methods and exercises that work for people who live busy lives.
Real human support. Nine weekly strategic mentoring sessions with Hrund and the cohort, and accountability that makes sure you actually follow through.
We begin 17 September · 9 weeks live · peer-to-peer online community · 12 months of access.
Weekly live zoom sessions during 9 weeks, every Thursday with Hrund and the cohort. First live zoom on 17 September. Last live zoom on 12 November 2026.
You create your own InnSæi® Profile - Your inner GPS, navigation tool - which keeps you aligned after the course ends, no matter the external environment.
Certificate upon completion and 80% zoom attendance. Access to the InnSæi Alumni global community.
Access to online InnSæi community during the course.
"I came to this course because I want to gain more clarity, calm and find more soul in the work I do and life around me."
"I just started a new CEO job and there are big challenges ahead.
I don't know how to make the time to do this, but this sounds like exactly what I need right now."
"I read the InnSæi book and am ready to do the work."
"I've been going through big changes and I want to orient myself in this new life."
"I am faced with a big decision and I need the guidance and tools to navigate it."
"It feels like I've been running fast in recent years and have stopped hearing my inner voice."
"I want to take stock of my life and career and think about how I want to live my next chapter."
"I am graduating next year and am faced with many conflicting demands. I hope this course can help me sharpen my direction."
Hi, I'm Hrund
An award-winning leadership coach, author and thought leader.
After having had over 20 roles in sectors as varied as innovation, investment, sustainability, post-conflict reconstruction, the arts, film making, statistics, I decided to leave a successful job in Iceland, sell my house and invest my time and energy in bringing InnSæi out into the world.
This decision is based on over 20 years of real-world implementation with the United Nations, the World Economic Forum, in the private and public sector. I had built a university program recognised by the Nordic Council for being ahead of its time for the future of work, co-directed and written the documentary film InnSæi shown worldwide on Netflix and written my book InnSæi.
Since then, my book InnSæi is coming out in multiple languages across the world, I did a TED talk about it, and I've developed the InnSæi® practice and framework to I teach professionals and leaders to master their intuition, co-create the future and trust their judgement even in unpredictable times.
If you're ready to strengthen your intuition and inner compass, as part of your way to live and lead, you've come to the right place.

InnSæi® is Hrund Gunnsteinsdóttir's trademarked leadership methodology, built over two decades of research and practice - not the Icelandic dictionary word for intuition, though it takes its name and inspiration from it. See more here.
Lead With Clarity is a self-paced introduction to attention, clarity and intuition. The InnSæi Signature Course is where the InnSæi methodology itself is taught in full — live, over nine weeks, with Hrund and a cohort. Link to Lead With Clarity.
Yes. The Icelandic cohort runs concurrently with the English one, starting the same week. InnSæi Signature Námskeið in Icelandic: https://learning.hrundgunnsteinsdottir.com/signature/namskeid/islenska
You keep access to the course, the materials and your InnSæi® Profile for 12 months from purchase, plus the InnSæi Alumni community.
During the course you have access to a live online community on the InnSæi Signature Course platform. There you can access recorded live zoom strategic sessions with Hrund and the group.
The course fee is not refunded. Once you have paid for the course, you have agreed to this. If you have any questions, don't hesitate to write to [email protected]

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